The Rise of Specialty Coffee Shops in Australia: Why Did It Happen?
Regular coffee shops have become an integral part of modern society. They are the primary meeting place for friends looking to discuss their everyday lives in a cozy setting. However, some coffee shops offer a higher level of quality; they are usually referred to as specialty coffee shops. So makes these coffees shops stand out from the crowd?
Firstly, the entire coffee production process is completely different. The logistics of actually transforming coffee beans into the beverage you get to drink is an entire science– some say it is even an art. Specialty coffee beans are organically grown in plantations which meticulously cultivate only the finest beans.
After about four years of growth, the beans are selectively picked by hand. Afterwards, they are weighed and checked for damage in order to ensure quality. Conversely, non-specialty coffee beans are hastily harvested in order to meet growing market demands. The result is subpar coffee that just doesn’t taste the same.
The second step involves roasting and grinding the aforementioned beans into a delicious beverage we all know and love as coffee. Specialty coffee shops make it their priority to grind the beans as soon as they are roasted; this is because coffee tastes better if the beans are freshly roasted.
On the other side of the spectrum, your run-of-the-mill coffee shop uses processed beans whose aroma and taste had faded away long ago.
Let’s talk about the final step: brewing. What sets specialty coffee shops apart from their competition is the way they prepare coffee with expert hands.
Unlike your average consumer, employees at these establishments are well-informed on the ins and outs of the specific chemistry needed to concoct the ideal flavor.
Because of all these reasons, it is not difficult to see why so many people opt for specialty coffee shops when choosing where to spend their money.
While this trend is gaining traction worldwide, a specific rise in interest can be noted in Australia.
Why is There Such a Rise in Demand in Australia?
Australian culture has a deep admiration for coffee. Studies show Australians indulge only in the best brands and flavors; in short, they go for specialty coffee shops.
This may be due to the fact that Australians value their local, freshly grown produce which tastes incomparably better than the imported alternative.
There is also an ethical case to be made for supporting local industries over settling for inferior global brands. Whatever the case may be, Australians are undoubtedly avid drinkers of specialty coffee as the corresponding economic sector has been steadily rising for years.
What makes a good specialty café?
Here are a few key indicators of a good specialty café:
Accommodating to customers
A great way to deduce whether a café is good or not is by testing their ability to deliver on specialized orders. Do your customers want their coffee decaf? Lactose-free? Gluten-free?
Being attentive to patrons’ unique needs and desires is the best quality a coffee shop can have.
Interesting coffee menu
It is not called a “specialty coffee shop” for no reason.
Stellar coffee shops have many interesting products that make customers come back for more.
An excellent shop should be inviting and memorable. Coffee art is the first thing to come to mind! Entice patrons with charming and intricate designs which represent the aesthetic the shop is going for.
A beautiful latte art can captivate customers and substantially enhance their coffee-drinking experience.